Many novice internet marketers are learning the concepts of attraction marketing. There are many good reasons for this. Leading with courage and service is a worthy endeavor and a refreshing change. Who really needs more spam messages and sales pitches?
There are challenges to building any type of Internet business. The learning curve to building a very successful business can be very steep and requires a focused plan. Without a blueprint, it can feel like traveling through a maze.
There are many reasons for the confusion and overwhelming that exists on the Internet. Some of the challenges that lead to this include:
- Learn to examine all the distractions that exist on the Internet. The internet is a huge part of real estate and it can be overwhelming. Without the proper limits around surfing, etc., your limited time can be wasted and unproductive.
- Having Too Many Options and Being Lured by Great Copywriting To market effectively, a novice internet marketer must learn many new skills such as copywriting, blogging, article writing, social media, and video creation. Learning all of these marketing strategies requires training. A novice internet marketer must decide who to get training from, how much money to invest, what is a realistic training period to learn a skill well enough to use it effectively and generate results. You need a plan for success to avoid jumping from one workout to the next.
- Determine a monetization plan to put the novice internet marketer on positive cash flow. Without some cash flow, it is difficult to justify building a business that does not generate money to pay for training, domain name costs, hosting accounts, pay per click, etc. Keep in mind that you can build a business with very little cash flow. But face it, how long will you want to do that without a monetary reward? Getting fast cash flow is essential.
- Not knowing when to keep going or staying focused until you achieve your desired results with a traffic generation method. At first, it is easy to want to learn how to use all the traffic generation methods. This can lead to bouncing off each guru’s training without even taking action. Final result = little or no success.
- Recognize your strengths and weaknesses and how to best use them. You don’t need to use all the different methods to generate traffic to your website. It’s okay to specialize in a few methods. In fact, some very successful marketers have built successful businesses using only video marketing.
To be successful, you need to find a training program that focuses primarily on value-based attraction marketing. Overall, offering the most value will go a long way toward attracting people to you.
Plus, identifying your unique strengths and learning how to apply those strengths in your marketing will shorten your learning curve.
Identify your target market. One of the biggest mistakes novice internet marketers make is choosing a huge market and trying to talk to too many people. By doing this, they do not speak to anyone. Therefore, having a clearly defined niche is very important to your success. My audience for this article are novice internet marketers.
Determine how skillfully you want to leverage your marketing. Don’t have one yet? Focus on one area that is fun for you and train a little and then do it. Everybody starts somewhere. Mistakes will sharpen your skills and this is how you learn. Jump with both feet. The only real failure is quitting!