We all want to become planners than organizers; strategizing than doing operational work, moving up from executive level to manager level, advancing activity than being involved in backend, and for all of this we change jobs like we change clothes in the hope of better roles and job positions. Apparently this is found in PR or the line of communication more.

The management of various PR agencies is aware of this, but does little to correct it. The focus is on growth, expansion through the acquisition of more clients, offices and partnerships with foreign PR agencies, and extensive management policies.

The need of the hour is to hold on to resourceful talent and invest in them along with growing your business. Giving a day off work to attend training sessions and seminars, award best sellers, host PR award events is a step up, but certainly not enough. Nothing can beat self-actualization, self-learning, and self-development.

In light of increased productivity and harnessing of talent, PR agencies need to embrace superior technologies and simple management policies to reduce unnecessary time-wasting processes! By doing this, resources will not only be able to invest time judiciously in self-learning, gaining a deeper understanding of the client’s business, a better understanding of their industry, and focus on planning alongside basic operational work, but will add value in whatever. do.

Citing a common intranet example here: almost every company and agency has an intranet with multiple functions to keep everyone connected, informed and also perform basic operations like time sheets, appointments and storing files. How many actually make use of it? Or I would say, spend time understanding it and using it efficiently. Either it is too complex or there is no time for it. Even then, just because management has invested in it, you have to use it whether you like it or not.

Simplifying work life is the key. Technology is good, but it must be simple and easy to use, and most importantly, it must resonate with everyone.

Chatting, checking personal mails, social networking sites is not allowed. This is all to prevent job related data from being leaked, but this will no longer work. We all want to stay connected through chat and be able to access all of our online files and folders. It is not possible to store everything in webmail or mobile. So there has to be a system where I am equipped with information wherever I go and no need to bother colleagues by mailing documents to me when I need them most.

Accessibility is important.

Mistakes happen; after all, we are human. With that being said, there are times when he is called out for something he has not done or was miscommunicated with resulting in a crisis. Do you keep all your communication documented? Is all your communication in one place? Maybe not! Perhaps, you keep all your trades in perspective and spend hours tracking down that one email that will steer you away from the acquisition set by your boss or client.

Responsibility and clarity in everything you do

Documents typically reside in your inbox, intranet, or desktop. Multiple places to store! Can you locate your documents in one go without digging through all these multiple storages? More commonly, most documents have multiple versions or drafts that clutter up your storage. Can you identify the correct final version of your file at a glance without having to open the file?

These are small but important things that we end up spending a lot of pointless time on. That is, inadequate storage of files and their location.

One storage place, one search, and all files grouped in order

Time is money. If you can’t diligently save time, you will lose self-learning, resources and business.

With the departure of older people and the addition of new people to your business, not only will your credibility be at stake, but your investments in talent will also increase. This is simple logic! When people leave, all information is scattered and unfathomable.

Logically there is a solution, it is to organize the TaskTrek way.

TaskTrek is a commonplace available anytime, anywhere:

To communicate with multiple stakeholders
Store information in an organized way.
Provides responsibility and clarity at work

This app is your agony aunt in the workplace. It removes your multiple layers of irrelevant communication and stores all documents in an organized yet natural way so there are no glitches.

All stakeholder communication and job related information is stored in one place
All work-related information is accessible anytime, anywhere
Multiple versions of the same document or file organized chronologically in a common section
Easy and systematic way to delegate work within the team and share information with key stakeholders
· No send button, just share. No emails, just conversations.
· Real-time updates via email and pop-ups to keep you on top of your work, with automatic updating
Standard folders to manage documents the way you want to see them
Quick filters and powerful searches to locate documents in the system and within archives by keywords
The fastest way to get meeting minutes while chatting online
Easy way to log hours and track activity status and team performance
Confidentiality of communication and information retained through access rights

Saying this is not enough until you actually use it. There are still many functions that I have missed but are very useful in our day to day. You may want to study it in detail, log in at http://www.loginworks.com/tasktrek

TaskTrek brings benefits galore, multiple results for PR agencies!

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